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Groqet Partner - Olilo: Multi-Gig Broadband for Techies

  • Brand: Olilo

  • Official Company name: Olilo UK & Ireland Ltd

  • Sector: Broadband ISP

  • Stage when we started: Early startup

  • Mark's (Groqet) role: CGO - Chief Growth Officer (Director & Shareholder)​​

Olilo logo

Who are Olilo?

Olilo is a UK and Ireland broadband provider built by engineers for engineers & techies, offering ultra-low-latency, full-fibre (XGS-PON) symmetric multi-gigabit speeds with native IPv6, static IPs, real-time monitoring, and zero-contract, pay-as-you-go pricing. Positioned as a no-nonsense, geek-friendly alternative to mainstream ISPs, Olilo caters to power users with features like bring-your-own-router support, public network stats, and API access, all backed by a strong community on Discord and glowing early reviews. Olilo is carving out a niche for technically savvy users who want transparency, performance, and control.

What Olilo needed

When I joined Olilo, they...

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  • had a vision

  • started building a techie community

  • partnered with full-fibre infrastructure network providers

  • had a team of highly skilled network engineers and developers

  • was in the process of developing their own in-house systems

  • was in the process of designing a new website to replace the holding page

  • was running a selective pre-launch beta rollout

  • and has niched down

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What they were missing was...

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Someone experienced who could own the marketing side of the business but also understood business itself. Someone to sort the positioning, messaging, PR, SEO, content, official launch plan, and overall customer growth strategy.

Olilo network build

The Olilo journey so far

At this moment in time, Olilo are still in the pre-public launch stage so a lot of work is being completed in the background to ensure everything is near perfect ready to launch - which is due to happen soon.

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When I officially joined Olilo, the management team (and myself) made a decision to invest into building our own network as this would give us more control, be able to provide our techie customers with the level of monitoring they wanted, connect customers to the network ourselves, and reduce our cost per customer. I then personally loaned a 5-figure sum to the business to make the network build possible.

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Today...

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  • we have our own Network setup in the best datacentre in London.

  • the positioning has been confirmed.

  • the new website which speaks directly to our techie customer base in a language they relate to is very near launch.

  • the systems are near completion.

  • the PR launch plan has been mapped out.

  • the organic growth strategy has all been planned out.

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We are just waiting for all the dots to be connected and we are ready to hit go.

Olilo Multi-Gig Broadband Network

Why I partnered with Olilo

  • They had niched down into the techie audience ensuring that they wasn't just another mainstream broadband ISP.

  • They had a highly experienced team of network engineers and developers already behind it.

  • They had already started to build a techie community who were raving about them.

  • They had already got a beta up and running of paying customers which started to generate great reviews.

  • The brand was built with passion and purpose.

  • I instantly saw an opportunity for fantastic growth without needing a large marketing budget.

  • I loved their story.

  • It got me really excited to build something real from the ground up that was driven by passion rather than VC funded money.

  • They had the potential to become THE best within the 'multi-gig broadband for techies' space.

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The thing that was missing to make it happen was someone with the Groqet way to believe in them and take care of the growth side.

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<<< View other passion-driven businesses Groqet (Mark) has partnered with.

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